{"@context":"http://iiif.io/api/presentation/3/context.json","id":"https://marmia.aviaryplatform.com/iiif/w66930q37r/manifest","type":"Manifest","label":{"en":["PM Magazine: You Can Quit Smoking"]},"logo":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/053/original/cropped-marmia-logo-copy1.png?1586173104","metadata":[{"label":{"en":["Publisher"]},"value":{"en":["MARMIA"]}},{"label":{"en":["Agent"]},"value":{"en":["WJZ-TV (Television Station: Baltimore, Md.)"]}},{"label":{"en":["Date"]},"value":{"en":["1981-07-20"]}},{"label":{"en":["Description"]},"value":{"en":["You Can Quit Smoking 7/20/81 Story Length: 7:14 Prod: Goe Mauis Cam: Dusty Powers Ed: Christie De Lexio"]}},{"label":{"en":["Format"]},"value":{"en":["video"]}},{"label":{"en":["Identifier"]},"value":{"en":["WJZ-PMMAG-006-006"]}},{"label":{"en":["Subject"]},"value":{"en":["WJZ-TV (Television Station: Baltimore, Md.)"]}}],"summary":{"en":["You Can Quit Smoking 7/20/81 Story Length: 7:14 Prod: Goe Mauis Cam: Dusty Powers Ed: Christie De Lexio"]},"provider":[{"id":"https://marmia.aviaryplatform.com/aboutus","type":"Agent","label":{"en":["MARMIA"]},"homepage":[{"id":"https://marmia.aviaryplatform.com/","type":"Text","label":{"en":["MARMIA"]},"format":"text/html"}],"logo":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/053/original/cropped-marmia-logo-copy1.png?1586173104","type":"Image"}]}],"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/162/498/small/thumbnail_162498_1668299729.jpg?1668299735","type":"Image","format":"image/jpeg"}],"items":[{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498","type":"Canvas","label":{"en":["Media File 1 of 1 - open-uri20220712-508-q7fapu.mp4"]},"duration":722.198,"width":640,"height":360,"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/162/498/small/thumbnail_162498_1668299729.jpg?1668299735","type":"Image","format":"image/jpeg"}],"items":[{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/content/1","type":"AnnotationPage","items":[{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/content/1/annotation/1","type":"Annotation","motivation":"painting","body":{"id":"https://aviary-p-marmia.s3.wasabisys.com/collection_resource_files/resource_files/000/162/498/original/open-uri20220712-508-q7fapu.mp4?1657655460","type":"Video","format":"video/mp4","duration":722.198,"width":640,"height":360},"target":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498","metadata":[]}]}],"annotations":[{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960","type":"AnnotationPage","label":{"en":["AUTO_TRINT_WJZ-PMMAG-006-006 [Transcript]"]},"items":[{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960/annotation/1","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I don't spend less than 225 a day on Cigarets, so there's always 225 every day. I'll smoke two packs at least, and if I haven't started a third pack, I'll have it because I want to be there in the morning. I don't want to panic in the mornings when I wake up, I'm with the Cigarets. They're. John Dean is one of 52 million Americans who smoke. And like thousands of others, he's been unsuccessful in trying to quit. The first time I tried, I was 25. I was like, We set these goals. And I thought by the time I'm 25, I'll be rid of Cigarets and now I'll be back. Actually, that lasted two weeks and then I tried again real hard when I was 28. That lasted about a week. I really was determined that when I turned 30 that was going to be it was really going to quit and try to take care of my body. But that lasted three days. That just didn't work either. Does this sound familiar? Wanting to stop, but not being able to kick the habit. These people have tried, usually just about everything else, and they failed. And so this is kind of the court of last resort. This is the last place they're going to try. Dr. Neil Solomon is a specialist in the field of endocrinology and metabolism. He's been practicing a new technique to help smokers quit, and he's seen over a thousand patients. I just don't feel will have a tightness in my chest all the time. There's days that I will use when I speak a lot. Going through the treatment costs $385. It takes 46 hours and it requires a variety of tests. Since 80% of smokers are actually allergic to tobacco or tobacco smoke.","format":"text/plain"},"target":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498#t=130.06,239.37"},{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960/annotation/2","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Dr. Solomon's technique is based on the idea that by injecting the exact amount into your bloodstream, the physical craving for nicotine will end. The longest patients that we had are now, as I say, three years. If we look at all the results, totally up to three years. And that's information that we've gotten back. We find that over half the people have stopped smoking. I know of no other study, no other program that long term has these kind of results. For example. Our results are exactly what John is looking for. He's been smoking for 15 years and this time he says he really wants to stop. I think it's an expensive habit. I think it's a dirty habit. It's not good for you at all. I think it's affecting my health. I'd like to be rid of them, feel good, be able to run, not be short winded, just be rid of them. John is a television art director and he's sure that his job contributes to the habit. The job makes it hard to not smoke. A lot of pressure. High stress, a lot of tension, tough deadlines. Smoking is my one way to take the pain away, I guess. Okay. You know how we did these four forehands on the set? They have done these three ads, but he's just shut out. And there's no one reason why people smoke. It's no one program, therefore suited for everybody. It's an individualistic program based on the needs of the individual. Keep going. Keep going. Stop. One day I'm here to continue playing that same breath until I tell you to stop. Okay. But I want the initial capacity of your coming out first. Okay. John did show signs of early lung damage, but so did an salting.","format":"text/plain"},"target":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498#t=240.15,354.98"},{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960/annotation/3","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"A month ago, she underwent treatment and now her lungs are completely normal. I told you that if you stopped smoking because you were young, you were healthy. Chances are very good that you'd have regeneration, that we could actually show this within probably a month period that your test results should improve. From our standpoint, your success. Has it been any different than what you thought it would be like a whole lot. I am totally convinced I will never smoke again. No doubt about it. I think it's great. Once you start smoking, then the nicotine gets in your system. And to keep that nicotine level at a certain high rate and amount, how long you continue to smoke? That's the physical addiction part to the psychological habituation that you get to it. Is it here? You put something in your mouth, you do this maybe a hundred times a day. If you think of every time you take a cigaret and put it in your mouth, take it out of your mouth, you're used to it. You get a whole whiting doing that, putting down, and it just becomes ingrained into your reflexes and what you're doing and it becomes habituation. If you go into a smoke filled room, do your eyes smart. Yeah, I think so. Does your nose get clogged up? Sometimes you're allergic to tobacco smoke. And we're going to immunize you against that. Now, this shot that we're making for you is specifically made up on the neutralization dose that was found for you in the allergy testing room. But what this does is this you stop smoking. There's no more nicotine going into your system. But instead of you getting as fast drop because it goes out in your urine, you get a slow, steady release of nicotine, slow and steady enough that it doesn't send signals back to the brain telling you that you need more nicotine.","format":"text/plain"},"target":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498#t=355.94,481.6"},{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960/annotation/4","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"That's the theory behind this. Since the time John received the injection, he did stop smoking, but only for two weeks. What happened, I would say, was physical. Well, I mean, I really wanted it. I really wanted the cigaret. It wasn't like something to do with my hands, you know, or something out of just nervousness or something like. I don't know. Yeah, I physically wanted it, I think. I mean, I'd be lying if I said that. It just totally eliminated it. I think it made it less, uh, less of a need, but I, you know, I wanted it. And the more the days went on, the more I wanted it. I don't know if he smokes. It's because psychologically he wanted to stuff and he just smoked. So. And that's why it is useless to have somebody come in and get the treatment. Who does want won't stop smoking, but useless. So that's that's you know, there's no magic. Absolutely no magic. On the other hand, it's really a crutch that can help you. If you've got the desire, it can help you be successful. And that's really what it's all about. And that. We'll be back with more evening in a minute.","format":"text/plain"},"target":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498#t=482.98,560.97"}]},{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960","type":"AnnotationPage","label":{"en":["English [Transcript]"]},"items":[{"id":"https://marmia.aviaryplatform.com/collections/948/collection_resources/76297/file/162498/transcript/38960/annotation/5","type":"Annotation","motivation":"subtitling","body":{"type":"TextualBody","value":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/038/960/original/open-uri20220712-402542-70n2d2?1657664194","format":"text/vtt","language":"en"},"target":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/038/960/original/open-uri20220712-402542-70n2d2?1657664194"}]}]}]}